Fairmont La Hacienda Spain Sold for €175M

One of southern Spain’s most luxurious golf destinations has just changed hands in a deal worth €175 million, underlining a rising wave of international investment in Spain’s high-end golf holiday sector. The Fairmont La Hacienda resort, along with its two acclaimed golf courses, was officially sold in mid-2025 to a Middle Eastern investment group, marking one of the largest golf resort transactions in recent Spanish history.

Located in San Roque, Cádiz, just minutes from Sotogrande and the Costa del Sol, Fairmont La Hacienda combines five-star coastal living with championship golf. The deal includes both La Hacienda Links Golfa newly renovated, seafront links-style course, and La Hacienda Heathland, offering inland contrast with rolling terrain and panoramic views. Together, they form one of the most compelling dual-course setups in southern Europe.

This acquisition not only secures the Fairmont brand’s presence in the region, but also signals continued confidence in Spain as a global golf destination. According to industry reports, the new owners intend to further develop the resort’s facilities, positioning it firmly within the luxury travel segment. That includes enhancements to both the golf and hospitality offerings, appealing directly to affluent travellers from the UK, Germany, the Nordics, and beyond.

For the Costa del Sol, long celebrated for its sun-drenched fairways and deep golfing pedigree, this is another chapter in its evolution from seasonal escape to year-round elite destination. With Andalusia seeing record numbers of golf tourists in recent seasons, strategic investments like this one suggest that the region’s appeal is only growing stronger.

If you’re planning your own golf holiday in Spain, and want to experience courses like La Hacienda Links and Heathland, explore our curated Costa del Sol Golf Holidays for exclusive packages in this world-class golf region.

Costa del Sol Playas Sin Límite

In 2025, Spain’s Costa del Sol is rewriting the rulebook on seasonal travel. By officially joining the national “Playas Sin Límite” initiative, the region is signalling its commitment to becoming a year-round destination for leisure, golf, and lifestyle. The campaign, backed by Spanish tourism authorities, promotes coastal regions that offer high-quality experiences every month of the year. For golfers, this means more flexibility, better infrastructure, and a stronger reason than ever to consider the Costa del Sol as a go-to choice for their next Spanish golf break.

The timing couldn’t be better. Already known as the Costa del Golf, the region is home to over 70 golf courses and continues to attract international praise for its quality and consistency. In May 2025, Costa del Sol was named Best European Golf Destination for the second year in a row by IAGTO. The award reflects the area’s ability to deliver premium course conditions, smooth logistics, and a complete visitor experience, something it has now proven twice on the global stage.

The “Playas Sin Límite” project builds on this foundation by rolling out practical improvements. Municipalities are investing in upgraded beach access, improved coastal trails, and new off-season events. These efforts are designed to extend the appeal of the region well beyond the traditional summer window, helping golfers and travellers alike to enjoy the same quality year-round, without the peak season crowds.

Alongside this push for all-season travel, the luxury segment is seeing real momentum. The newly opened Fairmont La Hacienda in San Roque has already made an impression in 2025, combining two championship courses with five-star service, spa facilities, high-end dining, and Mediterranean views. It’s the first Fairmont in Andalusia and a clear sign of the region’s growing appeal to travellers who want more than just a few rounds in the sun.

Meanwhile, long-established venues like La Cala Resort continue to thrive. With three full 18-hole courses, an on-site golf academy, modern spa, and sweeping mountain-and-sea views, it remains one of the most complete resorts for golf holidays in southern Spain. It’s particularly popular among UK groups who want both variety and value wrapped into one scenic location.

Of course, golf is just part of the story. The Costa del Sol offers authentic Andalusian charm beyond the fairways, whitewashed towns like Mijas Pueblo, beachside lunches in Estepona, and cultural highlights in nearby Málaga all round out the experience. The addition of the Playas Sin Límite framework simply means these moments are now more accessible throughout the year.

If you’re planning Golf Holidays in Costa del Sol for 2025 or beyond, the Costa del Sol Playas Sin Límite initiative has raised the bar. With stronger infrastructure, luxury resort openings, and award-winning golf courses, this region continues to set the pace for year-round golf travel in Europe.

Greater Madrid Golf Tour – Heritage and Sport

The Greater Madrid World Heritage Golf Tour is more than a tournament, it’s a celebration of Spain’s cultural richness, golfing heritage, and regional pride. Returning in 2025 with new momentum, the circuit brings together amateur players, municipal leaders, and golf lovers for a series of events that highlight the unique character of Madrid’s most iconic UNESCO cities.

Three World Heritage destinations, San Lorenzo de El Escorial, Alcalá de Henares, and Aranjuez, form the backdrop for this tour, blending competitive spirit with cultural immersion. Whether it’s teeing off near a royal monastery or walking fairways once roamed by Spanish literary giants, each stage of the tour offers far more than just a scorecard.

By combining golf with architectural grandeur, historic venues, and a sense of shared identity, the tour is steadily positioning Madrid as one of Europe’s most unique golf regions. And in a country already famous for its coastal resorts, this inland cultural circuit offers something refreshingly different for players and fans alike.

Golf Meets Heritage in Madrid

The 2025 edition brings together four standout venues:

Each venue offers a distinct experience, blending challenging course design with the charm and grandeur of its host city. Players will tee it up in July, October, and November, with more than 350 amateur golfers expected to participate across the four stages.

What Makes This Tour Special?

Organised by the Asociación de Campos de Golf de Madrid, in partnership with local municipalities and the Comunidad de Madrid, the tour seeks to promote golf as both a sport and a driver of cultural tourism. Each stop includes welcome gifts, breakfast, mid-round picnics, and award ceremonies, with the final round offering an upgraded hospitality package and prize presentation event.

The format includes three competition categories per event, with winners and runners-up from each progressing to the Grand Final. With a format designed to be competitive but inclusive, the tour opens its fairways to a wide range of amateur players.

A Model for Golf Tourism in Spain

With participation from local officials, tourism boards, and key figures in Spanish golf, the Greater Madrid World Heritage Golf Tour is more than a series of events, it’s a model for how regional golf can thrive. By showcasing how heritage sites and golf can coexist, it offers a fresh take on what a Spanish golf trip can be.

Looking ahead, this could become a blueprint for similar initiatives across Europe, where culture and fairways share the spotlight, and the game expands its reach into unexpected but unforgettable settings.